«the desk as barrier»
More and more automotive brands redesign their room concept of their dealerships. Reception counters and desk are replaced with bar tables to create an open room concept and pc are replaced by tablets to digitalize the customer communication. If there is still room needed for private conversations offices are available for central usage. This room concept is offering the customer on the one hand side an open and warm welcome. On the other side this concept may pose a challenge especially to the introverted employees. Previously the desk could be used as distance piece to the customer, now the empolyees are standing in the middle of the room. Other branches already successfully implemented this concept such as the retail or the hotel industry. Employees are requested by this concept to actively approach customers to welcome them in the shop. Also the paperless working is a big challenge for the daily business. So far the daily business was organized by printed work orders. Today everything should happen digitally.
Reading on:
We are happy to help by:
- Preparing your employees in the new way of customer contact
- Overcoming the threshold to proactively contact the customer
- Showing your employees how to fill a room with their personality and presence
- Integrating the digitalization as a fixed component of your processes
…get ahead!
Please don’t hesitate to contact us if you would like to know more about customer acquisition, communication and care. We will be happy to help.
